Jess's Blog

It’s here!!!

Posted on: July 17, 2013

Our brand new DJ Toyota commercial has been finalized and I couldn’t be more pleased with how it came out.  I couldn’t help my initial excitement to I initially shared the video on my Jess Joseph FB page (do you “like” Jess Joseph yet?).  I got feedback from my pals on that page, THANKS GUYS!  I want to share it with a broader audience as well so I am posting it in my blog of course, and sharing it on the DJ Toyota FB page. I want to hear what you guys think!

In other news…IT’S HOT! I’m sure you’re feeling it too but this weather is so crazy warm.  Hot and Humid.  Thank goodness the building is air conditioned and we have water readily available.  I have some co-workers who are responsible for keeping up the grounds, moving cars around, and cleaning up vehicles for customers.  They are working in hot conditions and I REALLY appreciate their hard work during these dog days of summer.  If you see Brandon, Dave, Don, and/or Jordan give em a big THANKS! Those guys deserve it!

That’s about all I have for now! Thanks for reading. And please share your thoughts on the commercial! I’d love to hear what you think!


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New Commercial

Posted on: July 9, 2013

Hi Everyone,

Sorry it’s been so long since I’ve blogged but I’m a busy lady.  I am excited to blog today because I just got the rough cut of our brand new commercial.  Two weeks ago a film crew took over our store for the commercial shoot and it a day full of fun!  We started bright and early and went through the whole day making sure it was shot perfectly.  We used our favorite local ad company S!X who hooked us up with a great production team called Think Media.  The crew for the day was professional, fun, and creative.  We spent the whole day working on a commercial that we think is funny and interesting.  It is my goal to stand out from all the other dealership commercials that are swirling on your T.V.  DJ Toyota aims to get a fresh and new buying experience for our shoppers.  I want to convey that in our commercials.

Like I said, today I got the rough cut of the commercial and I couldn’t be more excited for the final product.  The rough copy looks great already so I can only imagine how much better it will look once it’s been through the full editing process.

Once we have it completed, I will be sharing it with you all.  I want your honest feedback on it.  It is important to me to relevant to the audience who is viewing my work.  In fact, I am wondering if you guys have any other ideas for commercials for the future.  Anything you want to see?

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Summer is in full swing!

Posted on: June 11, 2013

Okay so maybe not in full swing, I barely touched my toes in a pool since Summer’s official start, but it’s June 12th, and I’ll be damned if it’s not summer!  You may know that we are open every Saturday and it’s the best and busiest day of the week so of course I’m at the store.  Tuesday’s are my Saturday’s and I got a great one yesterday.  I spent the day with family at my sister’s house and it was awesome.  Check out some pics:



Did I mention she lives on a farm?! I definitely needed these:

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End of the Month

Posted on: May 30, 2013

As a woman, you may think I meant “that time of the month” but no no no, I really meant “the end of the month” That’s how you know I’m in the car business ladies and gentlemen. It’s wild, crazy, frantic, fun, pressuring, and exciting all at the same time.

In the biz, it’s the month end that each store will make a push to deliver awesome numbers to Toyota, it is no different at DJ Toyota! With amazing end of the Month incentives the store is buzzing with people looking to get into a Toyota. My team of managers, salespeople, business managers, and detailers are all working like a well-oiled machine to get people in and out and providing the best customer service. I couldn’t be more proud of the team we’ve assembled over the past few months.

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Memorial Day!

Posted on: May 23, 2013

Not sure about you but I am so so tired of this cold weather. Earlier this week I got a sunburn and now I am all like…


What gives Mother Nature? I guess on the 100+ degree days we have coming up this summer, I will be longing for the days of a cool breeze, but for right now: I WANT SUN!

So what’s everyone doing for Memorial Day? Here at DJ Toyota we will be open Saturday thru Monday to assist you and your vehicle needs. Toyota is doing a great promotion for this weekend and we are joining in!

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Shout out to the Moms!

Posted on: May 9, 2013

Happy Friday everyone! I am not sure about you but this week kicked my butt and I am happy that we are going into the weekend. Of course we’re open tomorrow for your shopping convenience but the weekend still means Sunday. And this Sunday is special because it’s Mother’s Day! I am really looking forward to spending time celebrating M-O-M.

I saw this great video online today and I just had to share it! Check it out here:


I have watched it a couple times already because I think it’s so great. I know I have taken the time to write about my Dad, Jeff Joseph, but today (and Sunday) it’s ALL about my momma. KJ, as she prefers, is the sunshine of my life. I look up to her now in my adulthood in a way I never have before. She is my rock and my confidant. I know that if I need someone to talk it out with, she is there. I wouldn’t get through my day to day without knowing she is a phone call away and will drop everything to talk with me about whatever I need. I am one lucky lady to have such a wonderful woman as my mother in my life. If you have had the chance to meet her, you know what I am talking about. The woman makes friends instantly because she has a BIG heart! I am very much looking forward to our date this Sunday to celebrate motherhood. She is my best friend.

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Hi May

Posted on: May 5, 2013

Well would you look at that? It’s May already! I have been busy working to make the store better and then enjoying the sunshine we’ve been having. Everyone came into work today with sun-kissed skin after working in their yards yesterday – me included! It feels so great to get outdoors more often now. I must say my favorite part of the day is when I’m on my runs — OUTSIDE! Thank goodness for this Spring weather because I was beginning to go insane with all the snow and cold winds and the rain. Thank you April showers…HELLO MAY FLOWERS!

Today one of DJ Toyota’s favorite long-time employees Joe Marken took me and my Social Media Manager Karen on a trip to down town Kent. As a City of Kent die hard fan, Joe is very excited about what the city is doing in their down town area. He just had to share the excitement with us so we went for a drive. Don’t get me wrong, I frequent the down town Kent area for lunch and getting my hair done but Joe took us to a new spot to check out a bird’s eye view of the work. We went to the glamorous parking deck! Ha ha. Okay, so the parking garage isn’t glamorous, although it is nice (and free for the time being!), we went there for the view. He took us to the top level where we were able to look out onto the current and finished construction. It was really neat to get this angle of all the hard work the Kent community is putting in. Down on the ground, the construction traffic is a headache, finding parking (hah until now) was a hassle and having to dodge construction cones was a task. From up on the garage deck we escape all that craziness and got to see it from a different view.

We took a look at the expansion Kent State University is working on. Joe filled us in on some insider information on what the finished product will include. And we reminisced on who lived where and when. I grew up in Kent and have been a part of the community my whole life. Many of my employees live or went to school in Kent and a majority of our great customer base are Kent residents. This is my town.

After coming back to the store, I got to thinking about how things change. How once the tattoo shop was here, and now it’s there. How BW3 moved from that street to the other street. And depending on who you ask, what the old Zephyr used to look like. Change is a magical, mystical thing that each one of us encounters. It’s an experience one person to the next can relate to. Sometimes change happens fast and can be joyous or tragic. And other times it can be so slow that you don’t even know it’s happening until something is different. I guess I find myself thinking about this because of the changes going on at the store, that directly correlate to the change in my life. I have always been serious in business, but now that I am taking the GM role at the store, that seriousness will have to intensify. I have more say and more responsibility than ever and it’s exciting and nerve-racking at the time same!

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Making DJ Toyota Better Every Day!

Posted on: April 25, 2013

I am pleased to let everyone know that we are revamping our Finance/Business Department at the store.  When the announcement came that I would start as General Manager my focus shifted to areas of the store that I thought could use improvement.  One of those areas included our Finance/Business Department.

Having worked in that department for a handful of years, I can tell you have a grasp on what works and what doesn’t.  In my new role at the store, I am excited to implement some changes that will be better for us, as the dealer and most importantly better for you, the customer.

One of the more obvious changes we made was simply moving the offices up to the front of the store.  I am not sure if you remember when you came through but finance was all the way back past service.  It was a real disconnect and the sales manager felt it, the sales people felt it, and the customers most definitely felt it.  It was like traveling to another country going back there.  So I changed it!  Just yesterday in fact! We cleared out a couple empty offices and made room for our Finance Managers Rachel and Terry.

Which brings me to another point.  People are important.  It is important to feel connected and respected in the finance office and we are pretty pumped about the two managers we have in that position.  They are knowledgeable with years of experience under their belts and most of all they are friendly!  Ask ’em anything!  If they happen to not know, they will go above and beyond to get you the answers to your important questions.

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My thoughts are with Boston

Posted on: April 18, 2013

With the events of this week unfolding in Boston, I am reminded that life is precious and that we (I) shouldn’t take our family members and friends for granted.  My heart hurt the day of the bombing during the Boston Marathon.  I like to run and stay fit myself, and I know that running the Boston Marathon is a life-goal fulfilled for many runners on Monday.  It is very tragic that the dream turned into such a nightmare for everyone there.  I was here at the store when it happened but needless to say me and my managers were glued to the computer watching updates as they unfolded.  It was heart wrenching to see so many runners and spectators get injured and frightened.  I suspect many of the runners behind the blast site were shocked and so very disappointed they couldn’t finish as it may have been their dream to do so.  An all around shame.

What gave me hope was the amount of people helping.  People running towards the blast to assist folks, strangers, who had been hurt.  It’s amazing what we are capable of as humans.  Both the good and the bad.  I like to think we made it this far because we are more good than bad to each other.  I saw this image swirling around Facebook and email inboxes shortly after the explosives went off and I have to say, it brings me hope.


And now, here were are on Friday, with the weekend before us, and our sister city Boston is in panic over the final suspect in the bombing.  My continued thoughts and good will go out to those families who hold their babies a little tighter during this scary time.  It is scary.  My thoughts go out to the fallen Police Officer’s family, friends and squad.  I keep hope the injured Officer will fully recover.  I wish those looking for the suspect safety and levelheadedness during this time.  I wish the suspect clarity so he doesn’t hurt any more people.

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My Dad – Jeff Joseph

Posted on: April 11, 2013

This week I had the chance to spend some QT with my family, including my father, Jeff Joseph.  After this time spent, I thought it would nice to dedicate my blog to him.


If you have the pleasure of knowing my father you can understand why I feel compelled to write my blog about the guy.  He makes an impression!! Like any father/daughter duo, my dad and I have had our roller coaster moments but I think that was always good for us because it shows that we can persevere through anything.   My parents had two girls, from a young age, it was me, not my sissy, who took an interest in working at the store.  My dad found me things to do at the store to get me acclimated to the business.  He put me in my first position here, cleaning the parts bins.  I have had opportunities in my life that some don’t get but by no means was anything handed to me.  I worked hard for many years, with my father’s guidance, to be where I am today with DJ Toyota.  Did you know my middle name is Donna?  Donna Joseph, Don Joseph…pretty similar huh?  From birth it was nearly destined that I would follow in my grandfather’s and father’s footsteps.  But like my father, I am fiery, so I want to make my own mark.   Although my father is, well, my father, he is also a businessman.  He expects from me the same dedication and work ethic he expects from any of his employees.  Maybe even more!  For those of you who have worked for their father in the past, you may know what I am talking about here.  I wanted not just my father to know but for my co-workers and employees to know that I work hard day to day like everyone else to make DJ Toyota the best it can be.  It has my name on it.  Of course I work hard for it!!   It’s something that I do for me, but I also do for my dad.  My grandfather made it, my father holds it, and someday I will take it into the future.  I see bright and great things ahead and I have to thank my father for the opportunity and support through it all.

Viva la DJ Toyota!

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